• SAP (IMG Russia)

Automotive: CARBON solution from S&T

Drive Your Dealership to the Pole Position

CARBON, the process-integrated IT solution from S&T, optimizes and supports all business and management processes for automotive retailers. At the push of a button,
CARBON creates transparency for all the key performance indicators (KPIs) needed to manage your company. The solution is further advanced with IMG CarTrade specia-
lists who deliver comprehensive consulting and support services -- from deining your strategy to processes and system implementation.

The automotive business is continually evolving and adapting to market pressures such as luctuating fuel prices, increasing manufacturing costs, brand proliferation, globa-
lization, and expanding customer segmentation. While multiple sales locations and dealerships attempt to meet consumers’ diverse geographic needs and badge desires,
sales proit margins are declining at most dealerships. The reason: revenue is no longer primarily earned from the sale of cars but instead through inancing and services.

The CARBON Advantages

• Process integration and system support for all dealer processes
• Multiple site and brand support
• Centralized vehicle, customer and parts master data
• Management information on demand
• Sales and marketing planning
• Comprehensive and flexible, real-time reporting
• Multilevel cost and performance transparency
• Integration of manufacturer and dealer systems through
• Scalability for additional users, brands, locations, new business areas
• Multilingual support predefined interfaces

Service – a hidden revenue stream

Signiicant yet hidden potential resides in the service industry, which can form the basis for long-term customer loyalty. Companies that understand how to turn car buyers
into long-term service customers can create relationships that will produce additional earnings. Long-term customer relationships are rooted in seamless support throughout
the entire automotive customer lifecycle, beginning with the new-car purchase through every maintenance stage and ending with subsequent new-car purchases.

New management tools are needed

Current processes, structures and IT systems, designed to support individual functions, can no longer keep pace with this dynamic market. Existing tools are incapable
of supporting several brands or providing the lexibility needed for multiple sales and service locations. They also lack the ability to supply mission-critical information to
company management. Furthermore, individual departments are not integrated with one another, preventing the generation of internal synergies. Due to obsolete
technology, current systems are error prone, expensive to operate and maintain, impede growth, and restrict the implementation of business changes demanded by the
market. This situation results in a lack of transparency that is absolutely essential for evaluating cost eficiency and market focus.

Process support from the interface to the customer

Car dealership management requires professional and flexible tools for organization and information. What’s needed is a platform that provides independence and drives innovation. Moreover, this platform must be able to integrate customerrelated processes and enable comprehensive professional support during the entire customerloyalty lifecycle. CARBON – Next Generation DMS – provides a solution that is precisely tailored to meet the needs of professional car dealerships and service
companies. CARBON builds on the SAP® Dealer Business Management (DBM) solution and is based on proven process models. Designed by IMG’s CarTrade experts,
CARBON can help companies, regardless of size, discover and develop new revenue streams through improved quality and service.

Management information on demand

CARBON simplifies and supports the entire process network within a car dealership, including multiple brands or locations. The integrated and process-centric use of CARBON can release enormous synergistic potential as management information is centralized and made available to every employee as required. Redundant and inconsistent data are a thing of the past. CARBON even provides integrated inancial
management controls for more eficient support. With its comprehensive reporting and analysis functions, CARBON provides KPIs at the push of a button. This keeps company management up to date at all times on the dealership‘s current inancial situation.

Integrating relationships among customers, dealers, and manufacturers

CARBON addresses the entire automotive value chain, and is not restricted to processes within an individual dealership. Industry-standard SAP and the solution’s
lexible interfaces permit both smooth forward integration with customer systems as well as easy backward integration with automotive manufacturer systems.
CARBON’s comprehensive scope is complemented by extremely user-friendly and intuitive functionality. Its multilingual capability is used from a standard Internet browser and can be expanded to accommodate more users, brands, locations, and new business opportunities.

Car Dealership Quick-Scan streamlines decision making

S&T offers Car Dealership Quick-Scan as a proven tool to help you evaluate actions, changes, and costs related to potential investments. It quickly records the current situ
ation and prepares a speciic list of the actions needed for any planned investments. Simultaneously, S&T consultants ensure that all strategies and concepts are strictly focused on your markets and customers, and that implementation is feasible and affordable for your company.

S&T – Your CarTrade partner

Implementing new processes and IT systems is always accompanied by risks. The process demands proven and professional planning and support, which will help identify
and address organizational and technical issues and ensure user adoption of early-stage solutions. S&T consultants are your personal business architects and implementation partners providing innovative ideas and expert support from the initial concept through successful realization.